Wricks – Reinventing Brick Industry

Angirus Ind Pvt. Ltd.

Wricks are affordable, lightweight, and waterproof bricks that are completely made from recycled waste.

Product description Brand name and product description

Designed by Angirus Ind Pvt. Ltd., Wricks are customizable modular bricks that are made from recycled plastic, construction, and thermal waste. Wricks technology recycles PET bottles, MLP waste plastic, marble slurry waste, C&D (construction and demolition) waste, and other industrial waste into bricks of any size and shape. 

The product is currently in its pilot stage. Interview with manufacturer

Target region(s) Target region for distribution/implementation (listed by country if specified)


Distributors/implementing organizations Organization(s) distributing/deploying this product directly to communities/individuals?"

Wicks will be distributed directly through Angirus in addition to Angirus’s existing channel of retailers and dealers. Dealers will be educated about the monetary and environmental benefit of the products, compared to conventional products. In promoting Wricks, partnerships with government, NGOs, and environmentalists will play a significant role in devising policies for the industry. Interview with manufacturer

Market suggested retail price Price per unit or service price per usage/terms (USD). Subsidies noted.

Wricks can be produced at ~0.07-0.08 USD (5-6 RS per brick)Converted on July 2021

Competitive landscape Similar products available on the market. May not be a comprehensive listing.

Primary competitors in India include clay brick manufacturers, such as Wienerberger India Porotherm Smart Bricks and Bharat Bricks Co.’s machine made bricks. Other competitors include brick products made from recycled materials, such as RePlast and Conceptos Plasticos.

SDG targeted United Nations Sustainable Development Goals (SDGs) targeted with this product/application/service

Goal 9: Industry, Innovation, and Infrastructure

Goal 11: Sustainable Cities and Communities

Goal 12: Responsible Consumption and Production

Target user(s) Target user/consumer base (country, income segment)

Target users include government authorities and private organizations interested in upcycling waste material in addition to builders, contractors, and engineers.

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